Search Engine Optimization:
Web Marketing (Promotion)
Easyway2host is a great website design and marketing company. We are dedicated to provide cost effective website design, maintenance and marketing for our region. We are here to create a service that focuses on things that actually help bring traffic to a website. We wanted to take the time to prepare sites for internet, and share our expertise with site owners so that they were squeezing the most traffic out of the internet possible.
Our Web Marketing Services Includes:
• Search Engine Rank
• Website Traffic
• Email Marketing
• Search Engine Optimization
• Pay Par Click Advertising
• Link Building Services
Search Engine Rank
We know your search engine ranking….
Preparing your site is critical for achieving top positions in the search engines. The website tune up is probably the most valuable service we offer. Allow our expert staff to make modifications to you meta tags, alt tags and title to achieve the proper keyword density which will rocket your site to the top of the charts. The tune-up can make the difference between ranking 1 and 100.
There are two types of search engines: Search Engine Directories and Search Engine Spiders. Each search engine (regardless of whether it is a spider or a directory) uses unique criteria for "ranking" websites.
- Search Engine Directories rely on humans to gauge web page relevancy and search engine placement. Human editors review each website and rank them according to a set of guidelines such as website content, website functionality, and design professionalism. Yahoo! and the Open Directory Project, DMOZ are the most popular Directory Driven Search Engines.
- Spider driven search engines use "robots" to spider websites across the Internet. Robots "crawl" each website and "score" pages based on relevancy. Some engines score the index page while others score individual web pages. A website's score or placement within a spider driven search engine is derived from hundreds of variables such as, link popularity, click popularity, keyword density, website themes and more. Google.com is the most popular spider driven search engine.
Website Traffic
Traffic is the key to a successful web site. We can now guarantee you massive amounts of traffic to your web site starting today! Research shows that the average web site does not receive 1000 unique visitors in their first 2 years of being on the web. Potential customers will come from sites that have agreed to load your entire page in a separate window upon entry or exit of your site.
Each traffic package come equipped with a statistics area, accessed by a unique username and password supplied to you, where you can track the progress of your campaign 24 hours a day 7 days a week.
There are basically two things you need to consider when you think about traffic targeting. One is where the traffic comes from and the other is how the visitors are "chosen" to see your site. You may not know this, but many companies will try to fool you into thinking visitors are coming to your site by putting your site in a mini frame with a hundred others, using a script to generate hit after hit, etc. Try asking the competition where the visitors come from, we bet they won't tell you. Our visitors come from numerous places.
Email Marketing
Many businesses are finding it more difficult to keep up with the trends and want to turn a professional Email Marketing Company for results. E-mail Marketing is one of the most effective website promotion methods. Email is valued by users for timely, rich and enticing information and advertisements. From promotional emails to newsletters, email activity will produce strong results for you as long as you say the right thing, in the right way, to the right person.
Easyway2host offers everything you need to optimize your email marketing campaigns. We focus on your business and find out prospective buyers or associates for your product & services from the net. We can customize our services to suit your goals and budget. Direct email marketing is the fastest option for sales.Easyway2host offers email services for product promotion, finding out new dealers, channel partners, agents, news letters and new product introductions. We do not handle spam mails we only do one to one mail based on our created database given by the client.
Email Marketing is probably one of the effective way to attract new customers by keeping touch with existing ones and minimizing operating cost. Our E-mail Marketing campaign includes features like creating relevant data base for your target market by internet search, writing effective mail message to increase response rate & sending mails at one-to-one bases not in bulk mail style. We provide you complete data base of the companies to whom we mail and also handle E-mail marketing campaign at a specific time or specific time interval, and have a better control over your email marketing campaign strategies. Easyway2host is dedicated to excellence in E-mail marketing.
Search Engine Optimization
Easyway2host specializes in the optimization of website in business competition. We research your targeted keywords and optimize website based on the most used keywords to search for your products or services in your industry and drive relevant website traffic to your site via the major search engines and directories.Easyway2host applies proven technology for search engine placement to rank more sites than anyone in the business. Our search engine ranking is the combination of both on page & of page SEO technique. Our Search Engine Optimization and Search Engine Placement services are designed to raise your natural Search Engine Ranking. We also revise existing client pages to be optimized for the Search Engines if required. This includes a revision of copy, alteration of title, description, keywords, headings, comments, image alts and link tags. We are completely focused on return on investment (ROI) for our client’s .Easyway2host does not offer any standard.
Pay Per Click Marketing
One of the most effective ways to drive targeted customers to your site is Pay-Per-Click (PPC) marketing. PPC marketing positions your business prominently within search engine results to ensure high visibility. Independent research confirms that advertisers receive the highest ROI from PPC searches when compared to other forms of on-line advertising.
Easyway2host offers comprehensive PPC management services for companies looking to outsource their sponsored search campaigns. We will design, create and implement a bid management strategy based on your budget, business model, marketing goals, and metrics for success. Our team has extensive experience in managing PPC campaigns with leading industry providers such as Google, Overture, Enhance Interactive, Industry Brains, Business.com and QuePasa.com.
Our comprehensive PPC Services include:
• Business/Market Research & Analysis
• Keyword Research
• PPC Account Creation/Setup
• Budget Allocation
• Ad Creation/Optimization
• Landing Page Development
• Bid Management
• Ongoing Tracking/Reporting
Link Building Services
Link Building or Link Popularity is a process of search engine optimization for getting a large number of links that point to your web site from other websites which have a very high page rank or relate to the theme of your website. Building links that have a high PR and which relate to your website is one of the most important factors in getting high PR and top ranking on the major search engines. Now a days, inbounds links to your website is very important for achieving a high keyword ranking, the major search engines are ranking their search result on the link popularity of your web site. It is the quality of links that really matter and not the quantity of the links which point to you. Easyway2host specialize in link building services by placing text link on high quality websites. Text links are unique as these links are a direct source of targeted traffic to your website and can raise your organic search engine rankings. |